FIBA competitions have gained a free-to-air (FTA) Spanish home in Mediaset for the next four years.


mediaset fiba 06 may 2017The media group has acquired broadcasting rights for the FIBA EuroBasket 2017, the FIBA Worldcup 2019 in China and the EuroBasket 2021, both for the qualification and the final rounds.

Mediaset will live broadcast the games through its three not-themed channels, Telecinco, Cuatro and Be Mad and the video-on-demand (VOD) and streaming service Mitele.

Through this agreement, Mediaset renews its long-term partnership with the basketball organisation, as the group has been home of the FIBA competitions since the World Cup 2014, held in Spain. That time, Mediaset broke viewership records with nearly 26% share and over 4.5 million viewers during the quarter-finals game between Spain and France.

The new FIBA deal will premiere next September, with the EuroBasket 2017, which is to be held in Israel, Romania, Finland and Turkey.