Sky Sports in the UK has agreed a new five-year broadcast partnership with The Football League.
The deal extends the pair’s existing deal by a further three years,
until 2018, and will also see Sky broadcast 37 more live games per
season than it did previously.
From the 2015/2016 season, Sky said it will air a total of 148 live
games from the Football League, Capital One Cup and Johnstone’s Paint
Trophy – giving coverage of 72 clubs from the three non-top flight
English football leagues.
The agreement includes television, broadband internet, video-on-demand
and mobile services and will also see Sky Bet become the title sponsor
of The Football League
“We place huge value on the commitment Sky has made to our competitions
and our clubs over many seasons and we are delighted that they wish to
extend our relationship in this way. Supporters will also welcome this
news given the outstanding breadth of coverage delivered by Sky Sports,”
said Football League Chairman, Greg Clarke.
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