IplaNetTV will let viewers watch 15 linear TV channels, including
Polsat News, Cinema Poland, Filmbox. Polsat Cafe and Polsat Play, from
anywhere. Viewers can watch via apps for Windows PCs, iOS and Android
tablets or smartphones, and select LG and Samsung smart TVs.
Discovery is also being added to the service, both as a linear channel
and to Ipla’s VOD service, with viewers able to watch documentary series
such as Guild Wars, and 10 Commandments of he Mafia on-demand.
Maciej Staszak, Cyfrowy Polsat’s director for strategy and development
told DTVE: “IPLA is the biggest online television in Poland. We have got
3.2 million users of the PC application and website. Additionally, in
March 2013, Ipla had 1.5 million users of the applications for mobile
devices, smartTVs, set-top boxes of the pay TV suppliers and games
consoles.”
He added: “We offer our services in two business models – pay and
advertising. Now the advertisements are responsible for 15% of IPLA’s
revenues but we want to change this proportions in future.”
Monthly access to the new IplaNetTV package will cost PLN9,90 (€2.39) or PLN4,90 for Cyfrowy Polsat subscribers.